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Get ideas and inspiration. Read strategies employed by innovative companies that have nailed the art and science of personalized engagement with their visitors and customers.

Maximize conversions with personalized real-time offers

How intelligent personalization optimizes offers to preserve business margins “Order now and save 10%!” We’ve all been the recipient of this effective engagement tactic. By offering a time-sensitive discount, retailers can successfully incentivize customers to complete online transactions—but at what cost to their business? When presenting customers with an online discount, retailers must ask key […]

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