Multichannel, One-on-One Marketing with Real-Time Interactions
The ubiquity of mobile devices is rapidly being complemented with wearables and digital accessories that not only have added screens, but totally new interactions. Yet, it seems that marketers so far have only just scratched the surface in terms of the possibilities of connecting with their customers in meaningful ways.
In this whitepaper, you will get a snapshot of key consumer interaction trends that are disrupting digital marketing and learn about strategies to tackle these new challenges.