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Get ideas and inspiration. Read strategies employed by innovative companies that have nailed the art and science of personalized engagement with their visitors and customers.

The Smart Way to Play the Margins

There are many ways to conduct digital commerce with consumers. However, just like any business, you have to target, attract and keep customers to stay in business. This is true if you’re a retailer, bank, restaurant, hotel, or grocer. The challenge for online businesses is to know who to target and retain from all the […]

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What Can You Do in Five Clicks?

Show your site visitors that you value them and understand their needs At the heart of any commercial transaction is the moment when the seller understands what the buyer wants and when they want it. If any of the variables in this equation are not in sync, the seller has some work to do.  I […]

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